Freelance work samples.
client: Creative Recreation
Out-of-home (OOH) advertising graphics for a national campaign for Creative Recreation, a youthful and innovative company offering footwear to young professionals with style. Original posters and billboards were created to appeal to urban lifestyle and streetwear. Layout and design in Photoshop + QuarkXPress.
client: RHB Restaurant Group
The initial challenge was to create a fresh, modern identity for Berri’s Cafe with original menu design and promotion through advertising and mailing. The second segment was to create the logo and identity for a take-out concept for Berri’s Kitchen. I designed and created this logo, various menus, and a ton of promotional materials. Logo created in Illustrator and printed materials created with QuarkXPress.
client: Jack Daniel's + Martin & Vanegas Agency
Promotional graphics for Jack Daniel's Tennessee Whiskey Small Ball Arcade Basketball Tournament in Los Angeles and Jack Daniel’s NBA Summer League Pro-player consumer activation in Las Vegas. The goal was to create an interactive experience with the brand by creating props and environmental signage. This specific large size artwork (15’ wide x 12’ tall) was created using several stock photos and product shots heavily edited in Photoshop. [click here to view original stock image]
client: Petit Hermitage Hotel
Specially designed printed collateral (stationery, envelopes, brochures, etc.) with a Bohemian Chic aesthetic to reflect the feel of this West Hollywood, CA boutique hotel.
client: Town & Gown UC San Diego
Custom handrawn logo to commemorate their awarding of 100 scholarships at University of California, San Diego. | townandgown.ucsd.edu
client: Grace In LA
Design + layout of their Spring/Summer 2020 catalog in conjunction with photographer Michael Jean-Philippe @ b1studios.com.
client: The Macallan & Martin & Vanegas Agency
Promotion pitch deck for an experiential marketing event for the Edrington group of ultra-premium spirit brands that featured a Marina Del Rey scotch cruise. Layout and design in Photoshop + QuarkXPress.
client: Loupiotte Kitchen
French Cafe in Los Feliz neighborhood, Los Angeles. Logo + supporting images hand drawn with a Sharpie marker + tracing paper. Converted into vector art (Adobe Illustrator) after scanning and cleaned up in Photoshop for final use.
client: Hannibal Classics Pictures
Horizontal and vertical logo created for Hannibal Classics Pictures; a company that specializes in the production, financing, and distribution of feature length theatrical motion pictures with budgets starting at US$17 Million. Small movie posters are a few examples of promotional material and film release catalogs I created. The challenge was to take the original posters from a vertical format and rebuild horizontally from Photoshop assets.
client: Julien’s Auctions
Building exterior signage + out-of-home (OOH) advertising created for various gallery locations in Los Angeles and Beverly Hills.
client: Julien’s Auctions
Complimentary interior and exterior signage created for the Pelé auction in various large sizes and formats for audience engagement. Gallery and auction location at the Mall Galleries in London, England.
client: Martin & Vanegas Agency
The Martin & Vanegas Agency (MVA), an experiential and activations events company, needed a corporate identity. The logo started as a hand drawn sketch on a piece of paper and evolved into the final product using Illustrator and Photoshop. | www.martinvanegasagency.com
client: Pink Taco
Created graphics standards and franchise information book. This project was created with distressed textures and edgy fashion photography to represent the brand. Original icons created with Adobe Illustrator + Photoshop, layout & design in QuarkXpress.
Sample of promotional graphics for promotion for various companies.